How can I disrupt disruption?

Over the past four weeks I’ve reviewed Clayton Christensen’s disruptive innovation theory, identified other factors involved in disruption, looked at how damaging this can be to certain industries,  and using Apple as a case study shown that depending on your industry and your business strategy you could become a victim or a victor in the disruption wars.

So how in this uncertain and complex business environment can I avoid being disrupted, beyond sticking to my strategy?… Read more

Is Apple disruption proof?

Over the past few weeks, I’ve talked about the dangers of disruptive innovation. I’ve presented Christensen’s initial theory, then explored other factors that can contribute to disruption, and last week illustrated how dangerous disruption can be to industries and companies and YOU.

It certainly seems like an unstoppable juggernaught if your industry is “disrupted”.

So let’s go back to the first example of a disrupted industry – mobile phones- to see if all is lost.… Read more

What’s dangerous about disruption

The danger of disruptors and disruption is quite simple- they don’t care about your industry and have nothing to lose if they destroy it or you or even their own innovative new business. That’s dangerous competition.

In the last two weeks I’ve described Christensen’s theory of Disruptive Innovation, and last week I covered the other elements that can impact on disruption that Christensen didn’t take into account.… Read more

What other factors create disruption

So what has throwing a 1 when others are throwing 6s got to do with you? We’ll as we talk further about disruptive innovation, we see the role luck has to do with success and failure.

In our previous post, we looked at the 4 key factors that Prof. Clayton Christensen, suggests creates “disruptive innovation”.

  1. incumbents are engaged in value enhancing innovation
  2. these innovations overshoot customer demand
  3. incumbents could have responded to low value disruptors
  4. incumbents fail

Seems to be a nice neat group of causes and last week I talked about the disrupted mobile phone industry and I’m sure we can all think of other businesses like have been disrupted in the same or similar ways.… Read more