What’s the very best question you can ask your customers?

Why do businesses fail?

Sometimes it’s bad management or poor execution, but more often it’s a simple inability to create a product that people actually want to buy.

And how do you know what people want to buy? You ask them.

Getting customer feedback sounds simple enough, but in practice, getting useful quality feedback from customers can be challenging. I was asked in a recent session I was leading about how to assess customer assessment of  their companies performance.… Read more

What’s needed for Effective strategy implementation?

To start a new year, I’d like to look again at what I believe is the most important thing in business… doing the right things right.

And on the first day of January, I’d like to focus your attention on HOW to do the thing right…

I run a strategy day for SMU for various corporate clients… in the morning we discuss what we need to do… the “what” of strategy development.… Read more

Simplify your arguments to influence

A key skill relevant to leaders at all levels is the ability to positively influence people in such a way that others seek to follow you and act willingly —as opposed to complying with your orders because of the “authority” you hold from the organisation.  We discussed this last week as we reviewed how we could influence more using stories, emption and benefit to convince people.… Read more

To influence, take people on a journey.

I’m working more and more on assisting companies improve their skills of persuasion, inside their organisations.

This is definitely a key skill relevant to leaders at all levels. the ability to positively influence people in such a way that others follow you and act willingly —as opposed to complying because of the “authority” you hold from the organisation- is more and more sought after. … Read more

Add some feeling into your reports

When reading a piece of business writing- whether it’s a proposal, a report, or a simple email- are you turned off by people who have invested more energy trying to sound smart than in trying to be smart?

Ideally, I’d like to read these where I don’t notice the author or the writing at all. The best writing is so transparent that it doesn’t obscure the underlying message.… Read more