An introduction to DISC

The elevator doors are about to close on you as you try to get in. People are already inside the elevator. One of the people is in a hurry and does not want to wait and was pushing ‘door close’. There is also a bubbly, energetic passenger who holds the door open while greeting you. A third rider is happy either way and smiles while waiting patiently.… Read more

5 Killer Questions for Non-Marketers to ask

In moving from commercially focused businesses into the wider world, the question i am asked most often is : how can i improve my branding and marketing. This a killer question. Without getting into an in-depth review of the questioners specific challenges, i go back to first principles and ask them to think about asking similar killer questions to ask their marketing teams.… Read more

The challenge of staying the best

I write this  on a Singapore Airlines (SQ), one of the world’s best airlines. A travel icon for decades, at least as long as the thirty years I’ve travelled with them. For SQ, and for those of us in business it’s tough becoming number one, and should you achieve its even harder to stay numbers one.
The aspiration to become number one sets for all a unique challenge for success, and having achieved this lofty goal, how do we maintain the passion in our teams to stay number one?
Read more

Bargain with Odd numbers

http://www.yankeepotroast.org/archives/2008/11/brilliant_numbe.html
When negotiating for a salary, most of us reach for a nice, round number like $5,000 a month Or $120,000 a year.
But, by favouring all those zeros, we may be missing an opportunity to get a better deal, according to a new paper from researchers at Columbia Business School. They found that using more precise numbers in an initial request—or anchor, as it is known in psychology parlance—generally results in a higher final settlement.
Read more

acumen.sg on linked in

We’ve started a group on linked in, devoted to more immediate discussions, and comments on recent articles or news items.  The link is

http://www.linkedin.com/groups?mostRecent=&gid=4994482&trk=myg_ugrp_dis&_mSplash=1

Where these posts generate discussion or wide interest they will be expanded here.… Read more