What’s dangerous about disruption

The danger of disruptors and disruption is quite simple- they don’t care about your industry and have nothing to lose if they destroy it or you or even their own innovative new business. That’s dangerous competition.

In the last two weeks I’ve described Christensen’s theory of Disruptive Innovation, and last week I covered the other elements that can impact on disruption that Christensen didn’t take into account.… Read more