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Posted on 21 June , 202521 June , 2025

Cohen-Bradford Influence Model adapted for Asian Context

I first encountered the Cohen-Bradford model—and their 1989 publication—during an executive education course in the early 1990s- the book was crisp and fresh in its wrapper. It didn’t help me. At the time, I was blind to my inability to influence without authority. I believed that authority equalled influence. It didn’t. But I was too self-absorbed then to see that.… Read more

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