applied know how
In the digital world, your consumers can’t help but shop around.
Regrettable, but true… loyalty is down, but not out.
The past few years have seen exponential growth in tools that have made researching and purchasing products online vastly easier. We’ve seen an explosion of mobile shopping apps that showcase options, simplify pricing, compare product specifications, and facilitate peer reviews that make switching brands easier.… Read more
Ever wondered how much time the average person spends looking at their TV, computer, phone or laptop? Well, this chart shows exactly that, broken down by country.
Produced by Mary Meeker for her annual presentation on internet trends, the chart reveals some interesting insights. Clearly Indonesia and the Philippines are glued to their screens- and I think Singapore would be up there too based on what I see each day on the bus- but it’s the breakdown where it get interesting.… Read more